(EAST RUTHERFORD, NJ) -- Kids and adults of all ages can face their fear of heights, compete in a digital treasure hunt, and tap into their inner climber at the fun-filled new indoor climbing gym HAPIK at American Dream. This will mark HAPIK's first location in New Jersey and fifth destination in the United States.

It will debut with a grand opening on January 25, 2025.

The gym will offer more than 50 climbing walls, each with three unique routes, and space to accommodate birthday celebrations and group events.

HAPIK pushes thrill-seekers to reach the summit with climbing walls that soar up to 24 feet in height, along with vertical challenges featuring eccentric designs such as Bambous, the Chimney, and the Rubik. Additionally, HAPIK offers an interactive digital treasure hunt, perfect for kids who crave an extra challenge. This treasure hunt can be enjoyed by solo climbers or as a competitive add-on for birthday parties.

“We are so excited to bring the wonderful world of HAPIK to American Dream,” said Antoine Richard, President, HAPIK. “By finally expanding into New Jersey, we hope to bring our unique brand of fun and educational climbing experiences to a whole new audience that will benefit from a massive boost in self-confidence, creating lasting memories for everyone to enjoy.”

“We are ecstatic that HAPIK is joining the American Dream family, offering yet another unique immersive activity for guests of all ages,” said Bryan Gaus, Senior Vice President and General Manager of American Dream. “This is a great opportunity for our visitors to challenge themselves, their friends and their families with a wide range of physical and mental challenges.”

HAPIK aims to provide a fun and exciting introduction to the world of climbing, encouraging participants of all ages—from children to parents and grandparents—to develop self-confidence, explore climbing, and accomplish feats they never imagined possible. Each course challenge utilizes an auto-belay system to ensure a safe and enjoyable environment for everyone.

Shortly after opening, HAPIK will provide event booking opportunities that will elevate birthday parties, corporate team bonding events, school group and field trip climbing sessions, and more.

HAPIK is a network of fun & accessible indoor rock climbing venues for families & groups with over 30 corporate owned locations across France, UK (under the brand Rock-Up), Germany and the USA. HAPIK fun climbing gyms combined themed auto belay climbing walls, vertical challenges, ropes courses and a mini climber area in a safe environment. At HAPIK, they believe, "The higher the summit, the happier the smile.". Their purpose is to promote a better education through the development of self-confidence, the values of sport and learning while playing. American Dream will be their fifth location in the United States, with more openings planned for the future.

American Dream, developed by Triple Five Group, is an unparalleled mix of world-class entertainment, retail and dining, comprising more than 3-million square feet just minutes away from New York City in East Rutherford, New Jersey. American Dream is home to leading attractions, including DreamWorks Water Park, Nickelodeon Universe Theme Park, Sesame Street Learn & Play, THE GAMEROOM Powered by Hasbro, New Jersey Hall of Fame, LEGOLAND Discovery Center, SEA LIFE Aquarium, Big SNOW Ski Hill, Dream Wheel – a 300-foot observation wheel overlooking the NYC skyline. American Dream's immersive luxury shopping and dining experience – The Avenue – features Saks Fifth Avenue, Hermès, Rolex, Cartier, Watches of Switzerland, Saint Laurent, Tiffany & Co., Gucci, Balenciaga, Dolce & Gabbana, Ferrari, Gentle Monster, Canada Goose, Carpaccio, a fine-dining Italian restaurant, and much more. The retail and dining collection is further expanded with flagship locations for Aritzia, H&M, PRIMARK, Uniqlo, Sephora and Zara; as well as the Toys"R"Us global flagship, the only standalone location in the U.S, the first-ever MrBeast Burger restaurant, world renowned chef Marcus Samuelsson’s Marcus Live! and the world's first and only "candy department store," IT’SUGAR.