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Atlantic City Launches Its Most Festive Season Yet With the CRDA’s 3rd Annual Tinseltown Holiday Experience

originally published: 11/27/2024

Atlantic City launched its citywide Tinseltown Holiday Experience, presented by the New Jersey CRDA, with a spectacular Holiday Tree Lighting Ceremony inside The Quarter at Tropicana on Friday, November 22, 2024. Photo by Tom Briglia/PhotoGraphics

(ATLANTIC CITY, NJ) -- Get ready for a festive season ahead during the coolest time of the year to visit, stay, and play in Atlantic City! Now in its third year and presented by the New Jersey Casino Reinvestment Development Authority (CRDA), the Tinseltown Holiday Experience is lighting up Atlantic City's casinos, iconic attractions, and neighborhoods with a range of holiday events, including festive events, pop-up experiences, live shows, and even themed accommodations.

Recently named one of the “25 Best Christmas Towns in the U.S.” for the third consecutive year, Atlantic City officially launched its Tinseltown Holiday Experience with a spectacular Holiday Tree Lighting Ceremony at Tropicana Atlantic City on Friday, November 22, 2024.

The event took place inside Tropicana’s The Quarter, which marked its 20th anniversary in style with a dazzling 35-foot tree illuminated by a stunning light show synchronized to holiday music. Guests were treated to holiday-inspired small bites from The Quarter’s renowned restaurants, a performance by the Mainland Regional High School Choir, and a visit from Santa Claus.

CRDA Deputy Exec. Dir. Maisha Moore, photo by Masterpiece Advertising

CRDA Deputy Executive Director, Maisha Moore, Atlantic City Mayor Marty Small, Sr., and Joseph Giunta, Senior Vice President and General Manager of Tropicana were among the dignitaries who joined the celebration, which also included an official proclamation from the City of Atlantic City commemorating The Quarter’s milestone anniversary.




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“The Tinseltown Holiday Experience truly showcases all the excitement of the holiday season in Atlantic City,” said Eric Scheffler, Executive Director of the CRDA. “The celebration brings all of Atlantic City’s businesses and community members together and invites our visitors to discover why Atlantic City is one of the top holiday destinations in the entire country.”

Visitors will also find a vibrant mix of dazzling holiday décor throughout the destination, as well as numerous gift-buying options, from holiday markets and high-end boutiques in the casinos, to Boardwalk shops and over 70 premium outlet stores at Tanger Outlets.

CRDA Deputy Executive Director Maisha Moore added, “Atlantic City is packed with things to do that complement our gaming, diverse dining scene, iconic attractions, nonstop entertainment, and premier hotels. We invite visitors to celebrate and stay with us and enjoy these special events all the way to the new year.”

The bigger-than-ever citywide celebration brings authentic holiday fun to town for all ages. Some of the holiday season highlights include:

* Pop-Up Holiday Lounges: Get in the spirit of the season at themed lounges like Tropicana’s “Holidaze Pop-Up Bar,” Resorts’ “Candy Cane Lounge” and “Landshark Christmas Island,” Hard Rock’s “Rockin’ Holiday Bar,” Harrah’s “Tipsy Elf,” Ocean’s “Jingle Bell Bar,” and Bally’s “Holiday Cheer Pop-Up Bar”

* Winter Wonderland Parade: Don’t miss the festive procession along the world-famous Boardwalk with floats, bands, and special guests (December 7 at 11:00am / rain date December 8)

* Absecon Lighthouse’s Luminary Light Festival:  Enjoy caroling, astrologist readings, specialty cheeses & wine tastings, and decorate and light a personal luminary. (December 7 from 5:00pm-7:00pm)




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* Steel Pier’s Santa at The Wheel: Family fun event with free photo opportunities with Santa (December 7 from 2:00pm-4:00pm)

* Deck the Hall: Festival of Trees: Free public viewings daily of dozens of decorated trees inside Jim Whelan Boardwalk Hall (Dec. 12-Jan. 3, starting 9 a.m.)

* Noyes Holiday Market & Gingerbread Village: Explore artist-created gingerbread displays alongside unique shopping experiences from local craftspeople and vendors at the Noyes Arts Garage (December 14-15 from Noon-5:00pm)

* Tinseltown Cocktail-Mocktail Trail: Download the map and grab a cup of cheer along a trail of holiday-themed drinks (now through December 31)

Atlantic City Mayor Marty Small, Sr., photo by Tom Briglia/PhotoGraphics

Atlantic City’s Tinseltown Holiday Experience continues to sparkle with more tree lighting ceremonies across the city in the coming weeks. Everyone is invited to come celebrate the season at the following locations:

* Tennessee Avenue Beer Hall (November 27 at 5:30pm)

* Hard Rock Atrium (November 28 at 7:00pm)

* The Yard at Bally’s (December 6 from 4:30pm-6:30pm)

* Chelsea Neighborhood Celebration (O’Donnell Park, December 6 from 6:00pm-7:30pm)

* Ducktown Neighborhood Celebration (Ducktown Park, December 7 at 5:00pm)




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Plan your holiday getaway and see the full list of events at ACTinseltown.com. Don’t forget to enter theTinseltown Holiday Getaway contest at AtlanticCityNJ.com for a chance to win overnight stays, dining credits, and more!

Photo by Tom Briglia/PhotoGraphics

The only agency of its kind nationwide, the Casino Reinvestment Development Authority (CRDA) has used Atlantic City casino reinvestments as a catalyst for meaningful, positive improvement in the lives of New Jersey residents since 1984. Under the 2011 Tourism District Act, the Authority's mission evolved from statewide projects to becoming the state's key economic development agency for Atlantic City. CRDA's expanded responsibilities now include land use regulation, tourism marketing and clean and safe initiatives. The CRDA also oversees Historic Boardwalk Hall (the leading entertainment venue of its size in the country) and the Atlantic City Convention Center. In total, CRDA has invested nearly $2 billion in more than 400 projects statewide, of which $1.8 billion has been invested in Atlantic City, spurring business investments and expansions, and creating permanent jobs in the process.

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